Plan for Profit


Today’s Plan for Profit is part of the Today’s Group retailer toolkit, designed to support retailers like you who may wish to maintain their independence, by offering key services and advice to help them succeed in a challenging marketplace.


There are now more ways than ever to ‘Plan for Profit':

Today’s Plan for Profit Core Range Guidance 2018

As part of the Plan for Profit 2018 re-launch we have made changes to how the core range is presented. To give each category a more in-depth focus the original guide has been split into three separate booklets focusing firstly on the Impulse category; the Grocery & Non Food version will be available from Monday 6th August and the Licensed & Tobacco guide will be available late from Autumn 2018.

Compiled in association with our supplier partners and  industry experts, the Plan for Profit core range guides include a full listing of key products retailers are advised to stock in order to maximise sales and profits plus key category insights.

While every store is different and every retailer knows their customers, this guide will act as a checklist for the essential product range.

View Today’s Plan for Profit core range guidance here >>

Todaylaptop_in page‘s Plan for Profit Website

Dedicated to the independent retailer, with access to key tools including:

  • Core and extended product ranges
  • Downloadable category planograms
  • POR calculator – now including a cash POR value
  • Seasonal advice and events calendar
  • Important legislation information
  • New product launches
  • POS printer

Visit the Plan for Profit website >>


Today’s Plan for Profit App – NEW update for 2018PFP app 2.0 (002)

All of the essential tools from the Plan for Profit website can also be accessed on-the-go by downloading the app, as well as a host of extra features including:

• Exclusive deals from Today’s Group wholesale members
• The ability to set your wholesaler and category preferences to view the deals most relevant to you
• An exclusive shopping list tool to make ordering stock easy

Download the latest version of the ‘Today’s Plan for Profit’ app now!

Available on Apple >> and Android >>